Ini Edo Pockets N40m in New Endorsement Deal

Sultry Nollywood actress, Ini Edo, has hit it big once again with the signing of a two-year endorsement deal with the makers of Noble Hair Expression. With this new deal that is worth well over N40m, she will be the face of Noble Hair and other sister products effective September 1, 2011.

The deal, according to an insider source, has been sealed. “I cannot tell you the exact figure, because of the confidentiality clause in the contract. But I can tell you for a fact that the deal is worth over N40 million,” the source disclosed.

This new deal has no doubt made Ini Edo one of the most sought after entertainers in the country, even as her endorsement deal with Globacom was recently renewed for another two years. Recall that she was not too long ago appointed a Youth Envoy by the United Nations.